The ValiDeck platform collects reviews implicitly via Customer Transaction Records and explicitly via meaningful Feedback Forms. Here’s an example of a ValiDeck feedback form to rate a restaurant: 1) How was the food, 2) Was it served on time, 3) How was the ambiance, 4) Was the food a good value for money, 5) Did you get parking.

When a ValiDeck account holder doesn’t submit any feedback, the platform derives a rating from the spending habits of the account holder. Repeated transactions of a product or service imply higher customer satisfaction and discontinuation implies the reverse.

ValiDeck reviews are linked to the Unique ID of each account holder. The platform validates and authenticates a review before storing the same in its database.

ValiDeck helps customers, businesses, as well as payment channels, learn from the reviews and transaction records stored in its database. Customers can use the platform to analyze their spending habits, search for information via their trusted network, and find the best price for the products and services available in the market. Likewise, businesses can use the platform to acquire market intelligence and obtain insights on consumer spending and purchasing behavior.

Payment channels can use ValiDeck to measure the performance of their reward programs. The analysis of consumer spending will show which reward programs are working and which aren’t. Payment channels will be able to develop better programs with the information.

The ValiDeck platform connects businesses and service providers with verified partners, suppliers, and distributors, thereby making them more efficient.

Businesses and service providers can use the platform to streamline their Sales, Marketing, Staffing, and Manufacturing operations. ValiDeck allows merchants and vendors to push Targeted Ads on the devices of customer that have signed up to receive promotions and offers. Merchants and vendors will also be able to use the platform to cross-sell products/services or refer customers to affiliates and partner organizations.

ValiDeck allows its account holders to participate in an infinite number of merchant loyalty programs without disclosing their personal and confidential information. Account holders do not have to acquire a new co-branded card to participate in a loyalty program. They can use an existing card or even cash to earn reward points.

Merchants and vendors can reward customers for their transactions inside their stores/partner network and also for sharing their purchasing data at other establishments.

Customers receive cashback/rewards from merchants via the token-based loyalty program. A customer can enroll itself in this program by first creating an account for itself on the ValiDeck platform. Once the account is created, the customer can request its payment card issuer to tokenize the payment card. Then, every time a tokenized card is used for purchase, a record of the transaction is stored in the merchant’s account.